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| | 1.1 | Purpose of the IPTV Launch Guide modules | 6 |
| | 1.2 | How to use this Launch Guide module | 10 |
| | 1.3 | Target audience | 12 |
| | 1.4 | Typical IPTV Implementation Roadmap | 13 |
| | 1.5 | IPTV Launch Guide Value Proposition | 13 |
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| | 2.1 | The business perspective | 17 |
| | 2.2 | Ecosystem perspective | 23 |
| | 2.3 | Value chain perspective | 25 |
| | 2.4 | Functional perspective | 26 |
| | 2.5 | The process perspective | 27 |
| | 2.6 | The technology perspective | 32 |
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| | 4.1 | A program management approach to implementation | ** |
| | 4.2 | Implementation phases | ** |
| | 4.3 | Managing the program | ** |
| | 4.4 | Managing relationships between key stakeholders | ** |
| | 4.5 | Issues management | ** |
| | 4.6 | Communication management plan | ** |
| | 4.7 | Program management structure and role descriptions | ** |
| | 4.8 | Setting program timeline targets | 35 |
| | 4.9 | Tracking, reporting, and leveraging problem knowledge | ** |
| | 4.10 | Managing program quality | ** |
| | 4.11 | Typical challenges facing the Program Director | ** |
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| | 5.1 | The service activation and verification challenge | 36 |
| | 5.2 | The SAV opportunity | ** |
| | 5.3 | Why IPTV processes are different | ** |
| | 5.4 | Cross functional process design philosophy | ** |
| | 5.5 | Design of the SAV processes | ** |
| | 5.6 | Scenarios for using the IPTV Launch Guide | ** |
| | 5.7 | Cross functional designs | ** |
| | 5.8 | Policies for the SAV process | ** |
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| | 6.1 | Customer sub-process | ** |
| | 6.2 | Dealer handling of request sub-process | 37 |
| | 6.3 | Customer qualification sub-process | 37 |
| | 6.4 | Create IPTV order sub-process | 38 |
| | 6.5 | Update middleware sub-process | 39 |
| | 6.6 | Validate customer IPTV service assignment sub-process | ** |
| | 6.7 | Validate customer IPTV provisioning sub-process | ** |
| | 6.8 | Dispatch to installation sub-process | ** |
| | 6.9 | Central office configuration sub-process | ** |
| | 6.10 | Prepare and ship customer equipment to installer | ** |
| | 6.11 | Customer installation sub-process | ** |
| | 6.12 | Customer training and service acceptance sub-process | 40 |
| | 6.13 | Customer Feedback collection sub-process | ** |
| | 6.14 | Customer billing updated sub-process | ** |
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| | 7.1 | How will you know you are ready to launch? | ** |
| | 7.2 | Self-assessment readiness checklist | ** |
| | 7.3 | Metrics and techniques to monitor and improve the process | ** |
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| | | Appendix A – Sample SAV Project Plan Template | ** |
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